Dan Bjerg Geary


About Dan Bjerg Geary

Right of audience, The Danish High Court 2013
Admission to practice law 2009
LLM 2013
Master of Laws 2006
Ba.Scient.Pol 2001


Dan Bjerg Geary works primarily with patent, trademark and marketing law as well as the drafting and implementation of IPR strategies.

He has considerable experience with enforcement in infringement proceedings, including injunctions and preservation of evidence proceedings.

Dan has for a number of years represented Danish and non-Danish businesses, e.g., in connection with licence agreements and other IP agreements. He has considerable experience with commercial contracts, particularly franchise systems, in Denmark and abroad.
He is furthermore experienced in gaming law, including obtainment of gaming licences.

Additionally, Dan has taught market law at Aarhus University and courses on, e.g., IPR issues.

Personal ratings

IAM-rating - Bech-Bruun

IAM Patent 1000 Rankings
- IP & Technology

OutstandingIAM Patent 1000 newcomer Dan Bjerg Geary succeeds in delivering pragmatic and to-the-point legal services, reflecting his in-depth theoretical knowledge”; he has been instrumental in the development of the firm’s burgeoning operations in Aarhus.

Source: IAM-media.com/patent1000

Client Choice - International Law Office

Client Choice of the year 2018 - Exclusive Winner - Intellectual Property - Patents Category for Denmark
- IP & Technology

Dan Bjerg Geary has been elected to be International Winner in Client Choice of the year – Intellectual Property: Patents Category for Denmark.

Source: International Law Office (ILO)

World Trademark Review Rating 2018
- IP & Technology

Dan Bjerg Geary recently joined forces with him to successfully demonstrate the likelihood of confusion on behalf of Fiskars Corporation in a trademark infringement case, consequently securing the company’s mark. “Dan’s a really dedicated lawyer who always performs at the top level, providing pragmatic advice that perfectly matches his clients’ needs.

Source: World Trademark Review, 2018

Bech-Bruun Recommended by Legal500

Legal500 Rating 2018
- Intellectual Property

Professional and pragmatic’ Dan Bjerg Geary advises Fiskars Denmark on all IP matters, including trade mark and design portfolio management, licensing, counterfeit and infringement work.

Dan Bjerg Geary is listed as "Next generation lawyers".

Legal 500, Intellectual property


  • Board of directors (member), Franchise Danmark
  • Member, Foreningen for Industriel Retsbeskyttelse (FIR)
  • Member, International Association for the Protection of Intellectual Property (AIPPI)
  • Member, Licensing Executives Society Scandinavia (LES Scandinavia)
  • Member, Franchise Danmark


  • International Franchising – Denmark
    Juris Publishing, 2011, Article
  • Sports Games and Events – at the Intersection between Ip and Public Domain
    WIPO Academy/ Universitá degli Studio di Torino, 2013, Article
  • Franchising in Denmark
    Wiley Rein LLP, 2014, Article
  • Getting the deal through, Franchise (Denmark Chapter) 2017 and 2018
    Law Business Research, (5 pages), 2016, Article
  • Copenhagen

    Langelinie Allé 35
    2100 Copenhagen

  • Aarhus

    Værkmestergade 2
    8000 Aarhus C

  • New York

    412 W 15th Street, 15th Floor,
    New York 10011

  • Shanghai Representative Office

    No.1440 Yan'an Middle Road, Suite 2H08
    Jing'an District, 200040 Shanghai, P.R. China

  • Bech-Bruun Law Firm P/S

    P +45 72270000
    F +45 72270027
    E info@bechbruun.com
    VAT number 38 53 80 71
    Cookie policy
    Legal Notice and Disclaimer
    Privacy Policy