Internet & e-commerce

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Internet & e-commerce

Business areas in focus

Internet & e-commerce

Challenges and requirements

Ecommerce businesses today face a number of legal challenges. These include the requirement to inform users of certain mandatory information, as well as marketing issues, which are subject to certain laws, depending upon whether the sale is to a business or a consumer.

How we can help

Our strength lies in our ability to offer clients a total solution, which encompasses all legal aspects of the specific ecommerce concept at hand, including the duty to inform users of certain mandatory information, the user's right of cancellation, as well as in and outsourcing. Our clients are both Danish and international businesses within, e.g. the financial sector, the retail trade, and social networks. We are a member of, among others, the Confederation of Danish Industry's panel for e-business.

Our advice encompasses, among others:
Fulfilment of disclosure requirements with respect to sale on the internet Conditions of sale and delivery Conditions for use of websites Personal data policies Consent with respect to cookies Agreements concerning the development of web platforms, design etc.		Intellectual property issues arising with respect to, e.g. Google AdWords Subscription services Outsourcing Issues concerning transport and logistics Applicable law and venue

Our ratings

Chambers Europe Rating 2012

Intellectual Property

This well-established team provides advice on all areas of IP to a large and impressive client base made up of domestic and international investors. It is extremely active on cross-border work and has recently been providing trade mark-related counsel to one of the largest foreign fashion retailers in China. Sources say: "It can always point us in the right direction in an international context."

Market commentators are quick to highlight Claus Barrett Christiansen's prowess in trade marks, while department head Klaus Madsen is applauded for his patent litigation activity.

Chambers and Partners Europe, Intellectual Property

Chambers Europe Rating 2012

TMT

Bech-Bruun continues to advise its clients on the three different TMT areas, covering matters such as outsourcing, licensing and system integration. The group receives substantial recognition for its work in IT and telecoms. Its impressive client roster includes Microsoft, Accenture, Nordea and GlobalConnect. The firm's merger with Philip brought five additional members to the team, further strengthening its already impressive market position. Sources say: "The team has a very close relationship with its clients, and does everything for them."

Department head Niels Andersen is commended for his client-focused approach. He is well known for his ongoing collaboration with Microsoft. Commentators highlight Arly Carlquist's work in software licensing on behalf of rightholders, and infringement of licences.

Chambers and Partners Europe, TMT

Chambers Global Rating 2012

Intellectual property

Market commentators are quick to highlight Claus Barrett Christiansen for his prowess in trade marks, while department head Klaus Madsen is applauded for his patent litigation activity.

Chambers and Partners Globall, Intellectual Property

Legal 500 Rating 2012

Intellectual property

Bech-Bruun’s 16-lawyer team, led by Klaus Ewald Madsen, handles ‘complex, high-profile’ trade mark, design, patent and copyright cases before the Maritime and Commercial Court and the European Court of First Instance. Claus Barrett Christiansen represented Abercrombie & Fitch in multi-jurisdictional trade mark proceedings, and is defending trade mark rights in court for Elvis Presley Inc and Fender Musical Instruments. Other prominent clients include Philips, GlaxoSmithKline, Microsoft and Procter & Gamble. Lisbet Andersen, who heads the trade marks group, is ‘one step ahead of her opponents and two steps ahead of her client’.

Legal 500, Intellectual property